A few hints and tips that might be useful:
There are 3 types of non-paying customer:
* Can’t Pay (cash issues etc.)
* Won’t Pay (these are the companies that manage their own cash tightly)
* Shouldn’t Pay (you got something wrong)
A collector needs 3 things:
* Knowledge
* A system and processes that support them
* Motivation
Knowledge of
* Credit
* Your customers
* Your philosophy (how do you want your customers treated? Do you want a customer service based collections model or a cash driven collections model)
Knowledge of Credit
* They should have a basic knowledge of credit rules and laws
* They should understand the laws of harassment.
* Basics of contract law
* Payment laws such as financial instruments (cheques etc)
* Basics of taxation
* Basics of bankruptcy and the road to ruin
Knowledge of Your customers
* Understanding their structure; size, legal status etc.
* Understanding their type; can’t pay, won’t pay or shouldn’t pay
* To be able to influence people you need to know how to satisfy their needs.
Knowledge of Your philosophy
* How do you want your customers treated?
* Do you prefer a customer service based collections model or a cash driven collections model or a mix (knowing your customers helps this decision).
Most importantly, Knowledge of the Killer Questions
* Can’t Pay:
o “I notice that your payments are becoming later and later, is there a reason for this?”
* Won’t Pay:
o “Is there a reason why you are paying us to 60 days, when our agreed terms are 30 days? Is there a reason why you cannot pay us to 30 days?
A system and processes that support them
* System driven reports that update as payments come in.
* Risk assessment system
* Dispute management
* Written credit / collection policy with guidelines
Motivation
* Remember people get motivation from different areas:
o Internal – promotion, cash bonus, slap on the back etc.
o External – people like talking about how well they are doing and how the boss has praised them.
* Challenge v reward
o If you are going to offer a bonus for collections;
+ Keep it small
+ It does not have to be cash, certificates, a meal for two – something cheap and cheerful does just as good.
+ Remember if you offer one once, it is hard not to do it again.
+ If you have more than 1 collector, avoid rivalry.
